Go to content

China Briefings

Reports on China issued by Samsung Economic Research Institute

China Business Intelligence No. 228

China Business Intelligence No. 228

Samsung Economic Research Institute Beijing Office

Sept. 13, 2013

Download China Business Intelligence No. 228 PDF email Print

China's online travel market has made significant growth, exceeding the annual growth rate of the entire travel industry. As such, traditional travel agencies and online commerce companies have also jumped into the market. The market is growing, but since a relatively small share of people are using online travel services, the growth potential is high. Players of the tourism industry such as hotels can harness online travel services and take this an opportunity for growth by meeting users' needs.

For full text (6 pages), click the PDF icon on top.

Go to list