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Industry Report

Industry reports, briefs issued by Samsung Economic Research Institute

After E-Commerce, It's Turn for T-Commerce

After E-Commerce, It's Turn for T-Commerce

KIM Jin-Hyuk

Jan. 16, 2006

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The business of television home shopping has grown remarkably over the last decade. Between 1995, when it first began airing, to 2002, it successfully positioned itself as a new retail sales channel linking consumers through cable line TV channels with products they advertise. Consumers have found the new electronic transactions convenient and useful, as they can settle accounts with their credit cards.


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